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For 50 years, Curriculum Associates (CA) has been united around one common purpose: to make classrooms better places for teachers and students. They believe teachers are the essential glue between their programs and classroom success, so they strive to empower them with the tools and resources to accelerate student growth. Together with educators they're making equitable learning programs a reality—raising the bar and making it reachable for all.

3

Years as Full Time Employee

60%

UX Design

40%

Project Management

Goals

Visual

Maintain the colorful, beloved brand while making sure the website is fully 508 compliant.

Users

Teachers, school admins, and curriculum/assessment directors nationwide, as well as internal content editors using our CMS, Sitecore.

Personal

Facilitate the conversation and requirement translation between stakeholders and developers

Constraints

Multiple Stakeholders

Gathering requisites and implementing stakeholder feedback was complex, with stakeholders in multiple departments.

Fluid Sprints

Depending on projects in the backlog, sprints could range from 2 to 6 weeks, sometimes managing multiple projects at any time.

Constant Change

During the COVID-19 pandemic, our team developed quick tools and site enhancements to better communicate with teachers and district leaders.

Accessible Color Palette

AA-Level Compliance

The biggest challenge was to find a happy medium between Curriculum Associates well-known colorful brand, while making sure the whole website will adhere to WCAG's AA-Level Accessibility rules.

Used Across all Digital Products

Such was the success, it was decided to be used throughout the whole organization, from Product to Marketing.

Screenshot of Curriculum Associates' i-Ready page.

Multiple screenshots of Curriculum Associates Blog.

The Blog

A CMS within a CMS

The main requirements was to make it simple to publish. We developed a handful of modules that can be edited through the Visual Editor.

Small Team, Big Success

A big project for a team of two: a UX Designer, and a Web Developer.

State Approvals Map

Interactive Map > 1,000 Words

An interactive map a day keeps the long winded copy at bay.

Easy to Read and Update

Because state approvals change throughout the year, this solution helps content editors to quickly edit the page.

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